Utilizing social media to market products to be better known and to reach a wider audience is no longer an open secret. What’s more, on Instagram, you can create a special account for your own business there. How to Change Instagram to Business Account? Let’s follow the tutorial on how to change an Instagram account to the following business profile.
How to create a business Instagram account is actually the same as creating an ordinary Instagram account in general. However, the difference is only when after you create an IG account, you have to change the Instagram account to a business profile.
Business Instagram accounts provide more features that are quite useful for managing your business. That is the reason why business Instagram must be used for Instagram accounts that are indeed used for your business, such as selling online.
Before you go to the tutorial on how to change an Instagram account to a business profile, you must first know what are the differences between a regular IG account and a business IG account. You must know this so that you can operate the features of business Instagram to the fullest.
Features For Business Instagram Accounts
More Attractive Business Instagram Account Profiles
When you have switched to business Instagram, you can complete your business profile such as providing information about your business to followers and everyone who visits your Instagram profile.
On your profile, you can add business information such as how to contact your business. Thereby email, cellphone number, and provide the address where your business is located.
Also Read: How to Make Money on Instagram as a Beginner
In addition, in the profile bio column, the business category you are running will appear. By displaying your business category, your Instagram profile will look more professional and give an impression to profile visitors.
The function of this insight feature is to find out information about your customers. Because there will give you information about their demographics, behavior, and activity information. That way, you can learn what kind of content gets more people’s attention.
Insights play an important role in managing your business’s Instagram account. From this feature, you can also evaluate your previous posts so they can be improved in the future.
If you already use a business profile, you can freely promote anything on your business Instagram account. The promotion feature can encourage the purchase of the product or service you offer.
In addition, you can promote your posts directly, promote websites that are on your business profile, promote via videos, even stories. For more details, read how to advertise on Instagram.
Set Up a Business Account on Instagram
Before you know how to change an Instagram account to a business profile, there are a number of conditions that you must pay attention to before creating a business IG account.
Also Read: How to Delete Instagram Search Suggestions
- Have a Facebook Account with a Fan Page. You must prepare a Facebook account to connect your IG account so that it can be converted into a business IG account. Create a Facebook account on the Facebook.com website
- Change Instagram Account to Public. The second condition is that your Instagram account must be in a public condition. So if your Instagram account is private, change the Instagram account to a public Instagram account. If you don’t know how follow the image guide below:
How to Switch Your Account to Instagram for Business
Changing an IG account to become a business Instagram profile is actually a relatively easy job. The reason is, you can even do it only through the Instagram application on your smartphone.
How to Change Instagram to Business Account:
- Open the Instagram application on your smartphone.
- Sign in using your Instagram account then go to Settings.
- Tap the Account menu then select Get More Features.
- There will be two choices, Creators and Business, select the Business option.
- Tap the Continue button then login to your Facebook account.
- Select Fans page then tap the Next button (If you haven’t created a Fans page, you can create it directly there)
- Fill in your contacts such as email, phone number, or address for your business.
Now you have successfully followed the guide to changing your Instagram account to a business profile. If there is a category of your business above the bio, it is certain that you have successfully created a business Instagram account.
If you have problems creating a business Instagram account, make sure you are using the official Instagram application and are using the latest version of the Instagram application. If not, read how to update the Instagram application.
You can change your contact information freely, you can also choose only one method to contact your business. Fill in one of the email, cellphone numbers, or address if you want to use only one of them.
After you have successfully changed your Instagram account to a business profile, you can still change it back from your Instagram business profile account to a personal Instagram account at any time.
Hopefully, this tutorial on How to Change Instagram to Business Account can be useful and help to change the account from changing an Instagram account to a business profile.